CALERO-ARCOS, Emily Sarahí; CALERO-ARCOS, Joselyn Gissel; PAUCAR-NARANJO, Dayana Mishel. Marketing digital para el posicionamiento de la marca ropa del mercado mayorista de Ambato: Digital marketing for the positioning of the clothing brand in the Ambato wholesale market. ISTE SCIENTIST, [S. l.], v. 3, n. 2, p. 1–13, 2024. Disponível em: https://revistas.iste.edu.ec/index.php/reviste/article/view/26. Acesso em: 18 may. 2026.